Every year consumers lose money to scams. Simply put, scams are designed to separate
you from your money, while you receive nothing of value in return. Just because
scams are often directed toward senior citizens, don’t let down your guard.
They can and do happen to anyone. According to the Federal Trade Commission
(FTC), in 2002, American consumers lost $5 billion online alone to scams. $5 BILLION!
This is a battle for your hard earned dollars and Credit Advisors Foundation shares
5 basic rules of engagement in the battle for your bucks.

The goal of a scammer
is to separate you
from your money.
You’ve heard it before: if it sounds too good to be true, it probably is.
Scammers have used every imaginable way, (and some you’d never imagine) to
separate you and your money. Some may come to your door, others may call. They’ll
work through email, ‘businesses’, and may tell you there is unclaimed
property in your name. Scammers send fraud solicitations in the U.S. mail, replace
ATM’s keypads to access you account information, set up fake websites, advertise
fraudulent ‘scholarship’ programs, impersonate utility workers, as well
as, get you to dial 900, 500, or 700 numbers or make emergency calls to 809 and
other area codes (these are NOT United States area codes-these area codes connects
you to a number outside the U.S. with charges as high as $25 per minute, so check
it out before calling).
Just say ‘NO’. If it’s legit, you can change your mind later.
Refuse high-pressure sales calls, especially if you have not requested information
from or ever done business previously with the company. Many people mistakenly believe
that all businesses are legit, regulated or registered with the government. Think
again. Consumer protection agencies are usually only effective after the fact, when
a duped (too-trusting) consumer reports a scam or fraud.
Use caution: guard your personal information closely. Never give out your
personal information to an unknown caller or emailer. Remember, even if you have
done business with the company in the past, some scammers have been known to send
‘legitimate’ looking letters and emails, as well as, make professional
service calls to ‘update’ or confirm your personal information. Protect
yourself. Take the time to look up the telephone number and call the company back,
before giving out your information. Professionals making legitimate information
requests will understand your caution and applaud your efforts to maintain the security
of your personal information. Examples of information requested can include, but
is not limited to: social security number, credit card numbers, checking account
numbers, and email address. (See the CAF Defeat Debt newsletter, November 2003 story
, located on our website, on identity theft). Remember, you can ask why this
information is needed and request to review the company’s sales offer
in writing. (Please note: fortunately, the telephone company does not need us, ‘their
customers’ to assist them in repairing their lines. If a telephone company
representative contacts you and asks you to call a number to assist them in line
testing-hang up the phone and immediately contact your telephone provider.)
If you have to pay money to get the Big Bucks, take a pass. Be especially
cautious if you are notified you are a winner but you must pay money to claim your
prize (they may ask for your credit card number: see rule #3). Other versions of
this scam include paying money to receive your previously unclaimed property, or
paying to redeem a ‘free’ trip. There are, also, many scholarship scams
that fall into this category, such as, requiring advance fees, application fees,
redemption or disbursement fees that you must pay to receive the scholarships. These
are scams.

If you think you’ve
been scammed,
report it.
Research, research, research: check with the BBB (Better Business Bureau), state
attorney general, FTC, local television and radio websites, even your local police
department website for scam updates. No one is immune. Recently, one of
our local consumer watch television reporters ran a report about himself. It seems
someone had been calling military bases across the U.S., using his name, trying
to gain information on troop deployment. Ignoring the national security implications,
such information could conceivably be used to begin working scams on family members
still at home. The FDIC was also recently listed in a scam email telling depositors
that unless they confirmed requested personal information they would relinquish
their rights to insurance on their deposits. Possible scam? You bet. The FDIC quickly
issued a statement in an effort to notify depositors of the scammer’s hijinks.
Always check out new companies or individuals with whom you are doing business.
The standard places to check (those listed above and others) can give you valuable
information, as can a search of the world wide web for ‘scams’.
Finally, your best defense against scammers is knowledge and caution; but if you
suspect you or a family member has been a victim or target of a scam, please report
it. Reports of scams can be made to the BBB, FTC, your state’s attorney general,
and your local police department. Also, consider reporting scams to local consumer
news reporters. Every report made could help someone avoid being scammed in the
future.